About us

 Welcome to KFT!

First, to answer the inevitable question: KFT stands for "Keeping Fit Together," but that's only part of the story.

I started in the fitness industry in 2005 teaching group fitness and Pilates after finishing graduate school and realizing my passion for helping others wasn't being fulfilled working behind a desk. 

After the birth of my daughter, at the urging of my husband, I launched an online clothing line for children as an outlet for my creativity and love of shopping! :) Kids Fly Too (see the initials ;)) was born in 2010.

In 2013, I started crossfit and fell in love! I also opened a boutique (and did not fall in love with that reality) to go with my online store. 

Fast forward to 2015 after the boutique closed, Kids Fly Too never felt quite the same. On a whim, I designed a sports bra to fit my growing traps and lats.

Women at my gym loved that bra, so I decided to give fitness apparel a try. 

In the years since, KFT has been worn by elite athletes and fitness lovers in over 20 countries. 

Our gear has been worn at the highest levels of competition and we have a thriving community of supporters from around the world. 

In 2020, we shifted our ambassador focus to support active female entrepreneurs. 

After 15 years in the fitness industry, 10 years of entrepreneurship and with graduate education in leadership, I have learned a lot about the ups and downs of owning a business. I offer business coaching/ mentoring for fellow entrepreneurs. 

I have learned a lot on this crazy ride and want to support anyone hoping to be the best versions of themselves in and out of the gym. I believe we are all better together! 

Xoxo,

Allison and the rest of the KFT family!

**For questions about our gear or business coaching, please don't hesitate to ask! Email me  Allison@kftbrands.com**

In case you are wondering, at KFT we believe: love is love, climate change is real, Black lives matter, and that you should be a decent humand care about others.



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